About Us

Swagger introduces you to the NYC  trendsetters influencing the street style world one thread at a time. Started in Paris, Swagger has become the go-to place for fashion-mavens and music-lovers alike. On any day, browse what the City's style underground is talking about - the trends, the styles, the music - and feel plugged into what you're not seeing anywhere else on TV or the web.

For now, take a second to meet our stylish NYC friends through our People feature, listen up to the Music they love, and go deeper inside the lives of select New Yorkers via their mini-blogs in Profilin'.  Join us on Facebook and Twitter for more.

Meet the Team